Right in time for the 20 year anniversary, UK’s finest, MVP magazine, featured an extensive review of our Freshmen Swagger pack. Check more images, including some of our newest footwear silhouettes, after the jump!
K1X is proud to “Beat the Fascist Insect“. Tonite at legendary Bob Beaman Music Club in Munich/Germany. Stand up for positivity and fight racism. Event t-shirt limited to 100 units. Find out more…
Armed with pure lyrical prowess and with the hunger and talent that comes along with a Brooklyn mc’s pedigree, Maffew enters Hip-Hop as an artist on a mission. A mission that many consider impossible, especially in terms of bringing East coast music back to the forefront. In particular music that’s not just about the beat, not just the dance and not just for the club, but all together, driven by the mc, who commands the track with lyrics, flow, content, charisma, swagger and contagious energy. K1X is very much down with that.
Click the image to see the video in it’s entirety! Maffew Ragazino is wearing our K1X Short Bus tee, Hit The Streets jacket and NOH Bommel Beanie.
The Cheshire Jets forward took home the slam dunk crown at the BBL’s Cup Final in Birmingham this past weekend. Congrats NS!
Catch more action after the jump!
Termanology kills it! The spitting half of rap-duo 1982 goes over Swizz Beats’ “Welcome To The Jungle” (originally used by Jay-Z & Kanye West for their “Watch The Throne”-Album). Good looking in our K1X Shimmy Shimmy Ya College Jacket [0:32].
Here is the highly anticipated second part of our K1X Cypher at TRUST (Berlin). Thanks to everyone involved!
Find more images after the jump or on Facebook! Photo credit: Nady El-Tounsy
Mac Miller, on tour like forever now, dropped in at our K1X Store in NYC the other day. We had the chance to meet him for the first time last year in September, so it was cool top catch up. And it has already been announced that he’ll be headlining a couple of European festivals this year (such as Hip Hop Open and Splash, both Germany) – stay tuned for updates.
Mac Miller is wearing our MTP Hoody.
Last Thursday night, K1X invited friends, partners and everyone who was up for a good time to join us at Trust Bar in Berlin, where we hosted our traditional Bread & Butter get-get-get-get-down feat. Oscar Melzer playing some of his favorite hip hop tunes. As you can see, we liked them too. Check back here for more images real soon…
Photo credit: Nady El-Tounsy
The collective listed below helped coin our “Basketball is Hip Hop” conviction – and underlines K1X’ “play hard” philosophy with a big fat red marker. We’re talking open air hoops, all out hustle, all day winner stays runs, ocean side courts, shirts vs. skins, loose ball diving, elbowing for position, shooting for the ball, finding the open man, triple fakes, finger tape, clearing the bench, behind the back passes (if they serve a purpose that is), offense calls, lazy sunday morning shootarounds, ongoing rivalries, the Chiefglider, finger roll layups, nasty dunks, fastbreaks, full court pressure, courtside shortys, in your face threes, gully bank shots, old school vets, new school talent, win by two, cutting down the net, flood lights, hardwood skid marks, skid marks in the opponent’s padded tights, late entries, “money”, pre-game trash talk and post game pounds, grip, last second steals, above the rim blocks, yo mama, gym squeaks, backing a teammate against all logic, nicknames, neighborhood hype, office matchups, team huddles, high fives, winning, a rep, bragging rights, beats and basketball. We are the Nation of Hoop. Catch us at your local streetwear pusher or basketball store in forty countries – and counting. Play hard – don’t embarrass our products.
Our loyal friend and supporter Termanology recently released a mixtape with ST member Ea$y Money named “S.T.R.E.E.T.”.
“Derelict” is the latest video to their release and features the homey REKS (who kills it right around 01:40) in our K1X MTP Zipper Hoody and Neo College Jacket.
Of course, it was the support and inspiration of countless individuals along the way, that made K1X into a movement. Team Sierra Leone. Homicide Williams. Ron Artest. Bobbito. The So Solid Crew. Guru. Joell Ortiz. Saigon. Sean Price. Saian Supa Crew’s Sir Samuel. RZA. SLAM Magazine. Darren “Primal Fear” Phillip. The Spezializtz. The PXA Posse. Kool Savas. Team Flight Brothers. Ghost. Rick Apodaca. Kareem “Big Game” Reid. Ademola Okulaja. World B. Free. Club Selecao. Meth & Red. Stay High. Josh Angulo. Red Cafe. El. Ryan. Dave. Max. The Cali Agents. Edmoses Bar. Patrick Mohr. BG Goettingen. Urspring Academy. The Hip Hop Don’t Stop crew. Charles Oakley. And the back-to-back streetball champion K1X Warriors.
Stay tuned for part 4, coming up tomorrow!
Growing up in Munich, Germany, in the 90s, basketball nerds, hip hop heads and solid competition were hard to come by. That’s probably what made it all the more special when we did team up, sharing common interests in sneakers, all types of basketball action and Q-Tip’s flow. We partied together, talked a whole lot of trash and competed in endless pick-up games. It was Chris’ sneaker store and our distinct drive to create something unique, which naturally lead to the founding of K1X. The Nation of Hoop is our personal contribution to basketball culture. At first, everything was pretty much learning-by-doing. We fed off of each others’ vibe, always pushing the project to the next level and quickly gained serious momentum. That’s what it’s like when you’re in the zone. People caught on and made K1X from a local phenomenon to an international brand. We still consider ourselves underdogs but are right on course to “take over the world – one court at at a time”. The bond which was crucial to K1X’ tip-off is still palpable in our company’s every move. We’ve grown like a high school power forward and strengthened all aspects of our game. K1X will forever remain a “by ballers for ballers” unit
Stay tuned for part 3, coming up tomorrow!
It was the complete and utter fascination with the game’s specifics that brought us together in the early 90′ies. Back then it was the way John Starks dwarfed the Bulls with that one dunk. Chuck’s oversized personality. Oscar Schmidt’s refusal to join the league. The Worm’s hustle and post-outlet up-court jog. Billy Hoyle’s understatement. Mike’s “I got this” face. Petro celebrating each deep three like a game winner, the Reignman’s lisp and Shaq’s draft hype. First pick. Young Penny. Run TMC. Hoop Dreams. Scottie’s reach, LJ’s beard, C-Webb’s shorts, Horry’s rings and Seikaly’s South Beach babes. The myth of Real Madrid’s Arvydas Sabonis. AI’s swag, Stockton yo-yo’ing at the 3pt. line and Oak’s midrange J. A capacity crowd at the park. Sprewell vs. Coach Carlesimo. Buggin Out vs. “Larry”. Bird’s cameo in “Jump Around”. Thunder Dan from downtown, KJ over the Dream and Zo posting up down low. Jesus Shuttlesworth. Vintage jerseys and fresh kicks. Dikembe’s finger, Ryder’s Oakland roots and the Mailman’s boots. Marv Albert’s “yesss”, Coach Jackson’s gait and Dominique’s windmill. Well, you get the picture…
Stay tuned for part 2, coming up tomorrow!
… for some exclusive previews of the upcoming K1X spring 2012 collection & look book, shot in- and around Lisbon, Portugal …
In a recent interview with AchtNeun our CEO and K1X founder Christian Grosse takes you behind the scenes of the the Nation of Hoop. Find out how it all got started!
Y’all want a sneak peek at the spring 2012 collection & look book…?
Our friends from Le Closet Mag have recently published the third issue of the magazine. As ususal, the French source for sneaker wisdom is dropping knowledge left and right and also brings you new releases as well as exclusive features . Among the cream of the crop? Our limited edition DCAC Mask Pack!
We have decided to let all members of the Nation of Hoop join in in our tribute to basketball history that is our “Freshmen Swagger” pack. Head over to our Facebook page to receive your very own “Freshmen Profile Pic” (just like Darren Phillip below) and you might even win one of our “Freshmen Swagger” shirts! More than 50 basketball enthusiasts have already joined the movement so don’t miss out!
