Soup of the Day: Thirty-Five T-shirt
Shout out to OKC for taking care of business! On a different note, check out our all new Thirty-Five Tee. Or look up our Twenty-Four Tee online, if purple is your color…

Shout out to OKC for taking care of business! On a different note, check out our all new Thirty-Five Tee. Or look up our Twenty-Four Tee online, if purple is your color…

After releasing our DCAC Batik edition last weekend at COLETTE, we’d now like to take you behind the scenes…
Have a look at the making-of process and meet the inspiring creators of these unique batik materials. This video is the heart & soul of the collaboration with *folorunsho and already one of our all time favorites. Get in the groove and beware, that this one gets better every time you watch it. Ladies & gentlemen, introducing the “LION BASE” crew.
Urspring Academy – which always takes the court in K1X – is Germany’s #1 breeding ground for supreme basketball talent. Coach Felix Czerny’s under-19 squad recently qualified for the national final four championship (for the sixth straight time). The 4x NBBL champs will play for the national crown in mid May.

We’re rooting for you, fellas! Way to tuck in those polos, coaches!

Photo by Alessandro Dealberto.
Matthias (German Champion, Red Bull King of the Rock 2011) & Renè (Red Bull King of the Rock Champion, Cologne 2012)…

Get the inside scoop from our go-to-guy Papa Neal in this exclusive interview about the Nation of Hoop and our hometown Munich.
Click the image above to read the interview in its entirety!
These guys fell for our April Fools prank. But their review of our spring/summer collection is no joke. Nicely done!

In an effort to augment attendance, the Bavarian Women’s Basketball League (BWBL), which had recently made raunchy headlines for employing strictly male cheerleaders, approached K1X to make further suggestions in regard to the league’s complete make-over. Of course, the challenge was met with reckless abandon. After several weeks of testing, K1X C.E.O. Chris Grosse opted to run with a polarizing (but dependable) approach: “Sex sells. That’s nothing new. Everybody knows it but people tend to forget about the power of the naked flesh. Sex sells lipstick, cars, even ice-cream. So why shouldn’t it sell basketball? I am positive that our reworked uniforms will propel the BWBL onto the media radar and make a huge difference in attendance.”
The idea of transferring a stripper’s aesthetic to the playing field is in itself not revolutionary (see Lingerie Football League, USA). But it could be especially attractive in a basketball context, where the spectators are closer to the court, and the players have no need for additional protective equipment. Designed by the upcoming turkish design phenomenon Derya Tailormax for K1X, this new concept was love at second sight for the BWBL’s commissioner Traudl Duttel: “I was shocked when I first heard what K1X had planned. But the idea of a (really) sexy women’s league quickly grew on me. I am excited about and very proud of this hot collaboration.”
The BWBL’s new uniforms, that include fishnet stockings, frilly suspenders and bikini-like tops and bottoms, will be introduced at the start of the new season in September, later this year.

For K1X’s spring/summer 2012 collection, Parisian artist Lil Thugs took it to the hole hard. This design features the most iconic hoopers of the 90s, a decade which has already gone down in history as basketball’s “Golden Era”. Consider this design its unofficial Hall of Fame. Now available at Kickz.com, Snipes and if you’re in Paris, make sure to hit up COLETTE!
Catch all the details after the jump!
For K1X’s spring/summer 2012 collection, Parisian artist Lil Thugs broke it down proper. This design features the most iconic hip hop heads of the 90s, a decade which has already gone down in history as rap’s “Golden Era”. Consider this design it’s unofficial Hall of Fame.
Now available at COLETTE (Paris), Kickz.com, Snipes and other streetwear pushers of your choice.
Catch all the details after the jump!