September 19, 2008

LOVE THY SHOE

leading spanish sneaker site lovezapas just posted this fresh interview with k1x footwear mastermind sneaka pete. read it in english below or click the link for spanish …

www.lovezapas.es

1. k1x has always been influenced by the old school style on one hand and by performance on the other. While the Chiefglider is radically old school the SB silhouette is a high level performance shoe on the court. is every shoe designed in the same way? Is it part of a different fashion line at k1x or will you
keep coming up with old school style performence shoes?

We do not really see ourselves as particularly old-school. But we do not like the fancy stuff often times included on a performance shoe for show. So we keep it straight forward. We actually prefer to hide footwear technology in the sole, rather than boasting with it on the outside. K1X’s core performance philosophy is to push for a wide outsole, that is built low to the ground. This makes for superior court feel and limits injuries, obviously you are less likely to roll your ankle if the ankle is closer to the ground! Basketball typically involves quick lateral movements and turns, our construction supports that fact.

Eventho we always claim to be from the Nation of Hoop, we are also from Europe, specifically Germany. but of course. Most of the Basketball music is played in the USA, so you could say we are U.S. inspired, but always have a distinct Euro-twist in the K1X design. Our next shoe is a very sleek, very very sporty pure breed performer with a revolutionary upper. At the same time, we have just launched the DCAC (Don’t Call It A Comeback), a reloaded version of Basketball’s most classic silhouette. So you see, we like to mix it up.

2.How much contact to the athlets wearing your shoes is needed? How do you handle this at
k1x?

We make every sample in sizes 11/5, 12 and 13 before seriously thinking about mass production. The 11,5 is for me and our marketing guy, Niels. The 12 is worn by most of our athletes (Homicide, Rick Apodaca, High Rizer etc.), and the 13 fits our brand manager Fu, as well as our CEO Chris. That way, we can personally take them for a spin, which makes for the most valuable feedback. We are in regular communication with most players on the performance of the shoes, mostly in terms of comfort, traction and wear & tear. In developping the Corey Homicide Williams signature shoe 187 we went back and forth with Homi alot to make sure that the shoe bigs up his hustling attacking style of play.

3. What kind of roots does the SB bluprint have? They say that the bootleg is based on a
roller-skate. It’s common to get inspiration by extern elements. Based on which idea is the SB
designed?

Legendary hip hop combo EPMD’s album “Strictly Business” was the main inspiration: authentic, real, no ornaments, no bullshit.
A shoe that hits home without frills. A shoe that gets the work done in a blue collar manner. A dope shoe.

4.What other projects/designs are you working on at the moment?

Right now, this very second, I am in China visiting our factories, inspecting our new and upcoming models and looking for ways to tighten all possible screws. I want to make sure that when we hit the market, we hit it at full throttle. Play hard, don’t embarrass our products! It’s actually quite inspiring here, I have managed to fill a whole new sketch book in just one week …

5.Have you been working for other brands/companies?

I used to design football shoes for the german footwear brand with the big cat, but it didn’t feel right. I am a ballplayer and want to make basketball shoes. Also, because basketball shoes are the cream of the crop in footwear design period. I feel blessed and very proud to work with my friends and bring our very own interpretation of basketball to the courts.

September 16, 2008

BELIEVE THE HYPE!

our strictly limited meet the parents (o’zapft is!) oktoberfest silhouette is making major waves. latest shout outs from the international press include penthouse, bkrw (paris) and the formidable hypebeast.
the notorious silhouette is exclusively available at foot locker munich, snipes munich, kickz munich and tier ze.ro since yesterday …

www.tierze.ro

www.hypebeast.com

September 12, 2008

K1X & BALLINEUROPE.COM present the „EURO QUIZ“

wadup nation of hoop! more and more, european basketball is where it’s at. nba players are coming to play on the old continent and high school talents are starting to skip college to improve their game in serious competition vs. bearded grown men. watch out for brandon jennings and ricky rubio who will probably compete for next year’s number one spot in the draft. not to mention rowdy fans and no-joke heckling (have you ever witnessed a greek derby?).

to celebrate our european heritage we teamed up with the number one website for euro-ball to bring you the ultimate trivia … check ballineurope.com for daily updates and information all around the european leagues and the euroleague!
win 5 brand new k1x outfits including tag tee, check shorts and the chiefglider 2s … what to do?

- check www.ballineurope.com to find the first word of the hidden password

- check k1x.com and look for the second part

- send the solution to info@k1x.com (include your sizes, addresse)

- deadline september 30

- the 5 winners will receive an email … good luck, play hard!

- hint: check the latest 3 posts …

September 9, 2008

PRODUCT OF THE WEEK: “O’ZAPFT IS!”

to celebrate our bavarian heritage, we have decided to launch a shoe dedicated to the legendary oktoberfest. the “wies’n” (as the world’s biggest folk festival is called in bavaria), like k1x, is an invention straight outta munich city. prince ludwig started the tradition in 1810 to celebrate a wedding. must have been important. the damn party has been going strong for almost 200 years now. every year people from all over the world get together for 2 weeks in september/october to get jiggy and drink a lot of beer. if you wanna make it out here (20.09 thru 05.10) try and make friends with our ceo chris grosse before though, he may or may not have a spot for you in his living room.

back to the matter at hand: meet the k1x “meet the parents (o’zapft is!)”… only 175 pairs world wide! and they are all in munich (foot locker, snipes and all kickz stores). if you live abroad try www.kickz.com in a couple days and for € 89,00, you may get lucky. the meet the parents o’zapft is! (which kinda means “the keg is ready y’all!”) was made to perfectly hook up to the traditional lederhosen (see pic of edmoses barkeeper hank below) – color coordination goes bavaria! who would have thunk it. horse-leather, clear rubber route design on sole, lasered leaves and bavaria’s coat of arms on the heel are just some of the home grown details. drink hard – don’t embarrass our products!

on a side note, we are proud to see the media take special note:

www.sneakerset.com www.seizenine.com www.aightgenossen.ch www.formatmag.com rimemagazine www.mzee.com www.edelight.de www.bkrw.com www.shoes-up.com

welcome to bavaria!

hank is ready for the action to get started …

—> versus < ---

September 8, 2008

NYCMNYD

now ya c me now ya don’t is the name of this spotless package outta the all new fall/winter 2008/09 k1x “versus” collection, that includes the this nycmnyd reversible track jacket, hoody and double x shorts. back up for better logo visibility or move in close to loose persepective … all in a day’s work at k1x.

September 4, 2008

PRODUCT OF THE WEEK: INTHEPAINT HOODY

this hoody shows the surface of a original k1x basketball morphing into a fingerprint on the hood. why you ask? because basketball is in our dna.

available in navy/carolina and raspberry/nomad.

basketball is also in the dna of our boys at www.bouncemag.com

August 29, 2008

“Vs.” – NEW K1X COLLECTION OUT NOW!

it’s about that time…back to school time. still there is reason to rejoice! we have just dropped our all new fall/winter line, called “versus”. you can read all about it simply by clicking the banner above. in a nutshell: this collection is about confrontation with happy endings. meaning we have mixed materials and opposed extremes to create a better product. sounds kinda intellectual? yeah, maybe. but wait ’til you see the outcome. this collection has more range than reggie miller – and boasts basketball-specific details like a stat-sheet. again, click the banner above to see a whole bunch of pics we took with some old and new members of the k1x inner circle. warriors like homicide williams, darren phillip, kareem reid, t-dub, high rizer as well as hip hop heads like saigon, joell ortiz, heltah skeltah or red cafe…
sometimes, we get all fancy with our photoshoots. then we arrange for arri lights, 5-star catering, a handful of assistants, puffy’s stylist, location scout, trailer, haute-couture photographer, fluff girls and all types of crap. well, not really. still, this time, we kept it realer than your local liquor store. all we did was hang out with the fam and shoot from the hip.
thanks to everyone who made this happen: big dus, neil, fu, pete, heiko, danny, dani, paul, jan, jeff, homi & the bx fam, keith, dp & the bk fam, thirst & hardware, big game reid, charles millan & t-dub, linda, mike & rize (atl), kevin & kadour, pretty ricky, c-wood, mel & grafh, dk, hannah, amber, ceez, d-solo, noah, k-starr, red, the kidz, ruck & rock, sophie & sai, mike, dennis & j.o, sha & stephenie and the whole k1x team.

August 22, 2008

PRODUCTS OF THE WEEK

K1X Killa Bees Tee & Diggler Bootleg Tee, now exclusively at www.kickz.com for € 24,90 each. For those in the know…

August 12, 2008

ANYTHING ELSE IS UNCIVILIZED!

watch k1x warrior (and espn city slam dunker) marvin “high rizer” collins get his k1x family jewels outside of the legendary barber shop in atlanta (georgia)…

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July 30, 2008

187 ALL SMILES

like a kid in a candy store…like a thirsty dude at a water fountain…like homicide at foot locker! check out the most dangerous saying “hello baby” to his signature ride “187″….

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July 30, 2008

K1X ON 34TH

k1x footwear and apparel is now readily available at selected foot locker stores all over the usa. this is 34th street in manhattan…

July 30, 2008

WHO’S YOUR PUSHER?

it’s always nice to see a little home grown business initiative…
big shout to big george!

July 29, 2008

PRODUCT OF THE WEEK: CHILLIN’…

summer summer summer time, time to sit back and unwind…
we suggest these three items for hardcore summer-post-game-bbq-beach-party-chillin’: yo mama trucker, drop the gunz wifey, yo mama boardshorts and our all new baller thonkx (club selecao edition).

July 28, 2008

U.S. BALLERS: SHOP CG2 AT EASTBAY!

The second coming of the k1x Chiefglider is here. The CG 2 was built with the serious indoor/outdoor ballplayer in mind. This shoe takes K1X D.N.A. (an ultra low and wide stance) to the next level, and sports the extended heel sole concept, for maximum cushioning and spring during takeoff. A full inner booty construction and footbridge ensure superior comfort and protection, while the proprietary w.h.u.i.t.a. spring pad and w.l.o.t.c. shock absorbtion cushion enhance basketball function. Astonishingly light and highly protective.
The CG2 is utilized for maximum ups by slam dunk sensations T-Dub (Team Flight Brothers), Marvin “High Rizer” Collins, as well as Slam Nation’s “Fly” Guy Dupuy and Kadour Ziani.

Now available at selected Foot LOCKER (USA) and eastbay

www.eastbay.com

July 15, 2008

SEAN P KNOWS COLOR CORDO!

check price superstar’s expression after we hooked him up with the suitabe kicks at splash last weekend…
style check: shoes: k1x lazy layup cmyk multicolor & tee: k1x choppin down nets tee

July 4, 2008

C’EST LE DUNK!

peep this clip of slam nation’s legendary kadour ziani & hervé “mr peps” slammin their hearts out at “tournoi de l’asphalte” in france last weekend.

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wanna know what they were wearing? here’s a closer look…

k1x fam jam wifey

k1x 5th element bball shorts

and of course, the dunkers’ choice: k1x chiefglider 2

July 3, 2008

187 RELEASE PARTY CLIP

homicide williams is what streetball is. you’ve seen him walk the walk. now hear him talk the talk…
cop the all new 187 at selected foot lockers in usa and europe.

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June 28, 2008

HOMICIDE’S 187 USA-LAUNCH!!!

the u.s. release of our corey “homicide” williams signature shoe “187″ was another milestone for k1x, in the ongoing quest to take over the world, one court at a time. in a club (madison/manhattan) packed with talent, nyc’s most dangerous was THE go-to-guy this thursday, as ballplayers, mc’s, media and most importantly friends and family celebrated a big big day for homi, k1x and streetball in general. big shout-out to corey’s bx fam (whites, snoop, bozo, flight, keith & george)! major shout-out to k1x warriors darren philipp, kareem reid, rick apodaca, cory underwood and panama…
the 187 is now available in selected foot locker stores all over the usa. get yours at “by-baller-for-baller” price !
big up homi here: www.myspace.com/chomicide

also check out what australias basketball league had to say about the 187! www.nbl.com.au

who was in the building? here’s part 1…

homicide williams brought a date, his moms! (in background bk rapper sha stimuli)

sky zoo

grafh

block royal & rick “open bar” apodaca

jojo & crew (runs house)

young gunna

c wood

big dus

team k1x feat. homicide

flight with 187 wht/blk and blk/wht

hater kool keith

madison

primal fear & panama kirkland

bx meets bk

June 20, 2008

PRODUCT OF THE WEEK

back in the day the love is for after the game tee was one of the first shirts we ever did – and it instantly became a classic. the claim as well as the babe logo have since become favourites.
now the design ist back – upgraded with new colors and a strategically placed rhine stone.

June 17, 2008

BOUNCE TAKES A WALK DOWN K1X’ MEMORY LANE

no other than sneaker aficionado bobbito garcia’s “bounce mag” took a moment to look back on the history of k1x. where it all started. where it went. and of course where we’re going. in the midst of all this stands one of the slickest pair of sneakers that ever rolled out of our line-up. the orginal chiefglider mid bounce edition. designed in collaboration with bounce and bobbito himself this shoe was one for the ages.

 

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