March 19, 2013

Introducing: The Ball So Hard Snapback Cap

Take your pick. JacksonTysonJordan…Game 6! Get yours at www.k1x.com/shop!

March 2, 2012

Soup of the Day: Play Hard Crewneck

Can you dig…?

August 30, 2011

Play Hard – Fall/Winter Collection 2011

So we packed our bags and flew down to Miami recently. The aim of the game was to shoot our fall/winter lookbook while road tripping with the fam. Great call! Especially considering we were in town for The Finals – and managed to catch plenty of action: Dirk won the trophy. Tom chipped his tooth [...]

August 29, 2011

Collection Launch Tomorrow

Our fall/winter collection is straight ahead. Expect to see the entire lineup when we launch our “Play Hard” collection tomorrow. Stay tuned!

August 12, 2011

New Collection: Play Hard

ATTENTION ! ! ! Our new fall/winter collection 2011/12 is ready for tip-off (later this month). Here’s a sneak peak appetizer of some of the styles you can look forward to. Shot in and around Miami, Florida, this clip features selected shots of our upcoming “Play Hard” lookbook. You like?

May 24, 2011

Soup of the Day: Play Hard Basketball

This underglass constructed basketball was built for display as well as play – meaning you can use it for decoration or serious inside/outside competition. We love this ball because it illustrates our “play hard” approach perfectly. The “lucha libre” mask depicted on the rock’s surface goes all-in like a mexican bare knuckle fight. See more [...]

April 14, 2011

Play hard!

Al Pacino’s locker room speech in “Any Given Sunday” is still crazy after all these years:

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